November 14, 2007

Pennsylvania Says Information is the Enemy

If you're one of the thousands of consumers who likes to know what chemicals go into your food, Pennsylvania has a big screw you for ya:
"Effective Jan. 1, dairies selling milk in Pennsylvania, the nation's fifth-largest dairy state, will be banned from advertising on milk containers that their product comes from cows that have never been treated with rBST, or recombinant bovine somatotropin."
That's right—dairies are no longer allowed to let their customers know that they don't give rBST to their cows. The result is that customers will have no way of knowing which dairy products they buy are hormone free (unless they buy certified organics).

Monsanto lobbies states to ban rBST free label on dairy.

The law is likely going to spread (New Jersey and Ohio are next) as Monsanto, the country's largest producer of agro-chemicals used on our nation's food supply, lobbies state governments to increase the ban. Their logic? Letting customers know what's not in our milk "implies that competitors' milk is not safe."

There is something excruciatingly perverse about this ruling, and it's not just that agribusiness and government are trying to keep information from consumers. What's really perverse is that dairies are labeling their milk "rBST free" because consumers want them to; it adds value to the product. Monsanto recognizes this, and instead of adapting their business paradigm to meet this dramatic shift in consumer demand, they are forcing consumers to conform to their standards. That's not really how the free market is supposed to work, though, is it?

Further reading:
Full story from STLtoday.com
Bovine growth hormone information from the Organic Consumers' Association
List of rBST free dairy producers

[Cross-posted to Blog!]

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2 Comment(s)

Anonymous Anonymous said...

I really enjoy reading your blog, it always has great insight. But I am very frustrated with the fact that so few people are talking about presidential candidates and their thoughts on global warming. Now that it is down to just a few candidates I would think that this would be a bigger issue.

Live Earth just picked up this topic and put out an article ( http://www.liveearth.org/news.php ) live earth is also asking why the presidential candidates are not being solicited for their stance on the issue of the climate change. I just saw a poll on www.EarthLab.com that says people care a lot about what their next leader thinks of global warming. Does anyone know of another poll or other results about this subject?

Here is the page where I saw the EarthLab poll: http://www.earthlab.com/life.aspx. This is a pretty legit website; they are endorsed by Al Gore and the alliance for climate protection and they have a carbon footprint calculator. Does anyone have a strong opinion about this like I do? No matter what your political affiliation is or who you vote for this is an important issue for our environment, our economy and for homeland security.

5:18 PM  
Blogger Helene said...

this can't possibly be legal can it? is anybody doing sometihng about this?

10:45 AM  

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